Competitor Monitoring: John Lewis Tests Graphic ePaper Displays

UK department store retailer John Lewis is trialling graphic epaper displays at its new department store in Exeter. The outlet is using ZBD’s epaper technology and Pierhouse’s NetTickIT management software in the trials.


The innovation replaces printed ticketing by offering shoppers product information, pricing, promotions, product reviews using the graphic displays. Customers can access additonal information online by scanning QR codes with their smartphones.

“Our Exeter shop is our most omni-channel to date and this technology is a key part of creating a really integrated experience for customers," said Karen Dracou, head of omni-channel at John Lewis.

© 2013 Profitero
 Profitero.com web-based competitor price monitoring for retailers and brands
About Profitero
Pricing intelligence company Profitero works with retailers and manufacturers to help them increase sales and maximise their profits by using competitor price, promotions and stock information at scale. For more information on Profitero price intelligence and competitor monitoring, visit www.profitero.com or email sales@profitero.com.
 

Morrisons Selects Profitero’s Price Intelligence

By Profitero posted 1 September 2014

Profitero today announces that UK supermarket Morrisons has become the latest retailer to enlist its Price Intelligence solution. Profitero is providing market data to Morrisons, enabling the supermarket to match an online shopper’s Favourites.

Read More

Profitero’s Keith Anderson to speak at the Shopper Marketing Conference & Expo

By Profitero posted 28 August 2014

Profitero is delighted to announce that Keith Anderson, VP Strategy and Insights, will be speaking at this year’s Shopper Marketing Conference & Expo – the world’s largest gathering of shopper and retail marketing professionals.

Read More
(+1) 760 415 4938